Our SEO (Search Engine Optimization) Process

1) Competitive Analysis
An analysis of your competitors is critical when planning an SEO strategy. One of the first steps we do is analyze your competitors, their tactics and level of success.

2) Hand selecting Keywords/Phrases
We analyze search behavior by researching keywords and their combinations that are relevant to your accounting firm and its services. We research daily average searches for that term in the major search engines while considering competition and choose the best keywords and phrases that will deliver targeted traffic to your site.

3) Content Revisions/Creation
After deciding on the keywords and phrases that we will be targeting we then create or revise the content for the landing pages. Your content must be information rich but also contain the proper keyword density % relevant to your services. For the larger SEO packages, we consistently create new keyword and information rich content on the services you provide. This not only enhances the quality of your website that keeps users coming back, it will also attract new traffic and users.

4) Submissions to Search Engines
After we've properly formatted your landing pages for your keywords and made the necessary technical adjustments and maps, we then submit your site to all of the major search engines. It’s our job to make sure that each and every page is indexed.

5) Submission to Local Directories
Much of the search traffic on the Web is becoming more localized, which is good news to smaller businesses that are looking for visitors more specifically in their area. In order to make your site available to these searchers, we will enter your site into all of the major local directory listings, which include, but are not limited to: Yahoo! Yellow Pages, Local Yahoo! Search, Local Google Search, and CitySearch and more.

6) Technical website optimizations
Your website needs the proper html tags and simple technical details for it to be Search Engine Friendly. This includes all of the proper html tags , easy to read navigation, proper sitemaps and a robots file. We will go through your optimized pages and make these adjustments.

7) Monthly Traffic Reporting
Our SEO (Search Engine Optimization) clients receive several monthly reports by email. This includes: Traffic Reports, Keyword Ranking Reports & Links Popularity.

8) Ongoing Link Building strategies
Search engines like to see quality sites link to your website. The more quality links there are, the better you will have search engine positioning and rank on the major search engines. We research other sites related to yours and add links pointing to you. This may require a resources or links section to be added to your site.

9) Continuous SEO practices to keep traffic growing
Search Engine Optimization is not a one time project. It requires continuous monitoring and adjustments as the market and search engine ranking algorithms change. Our CPA marketing firm will be tracking the results of your campaign and keeping track of your site statistics. There is no guarantee that the first try will result in the best results, but we continue to optimize your site until that we get the desired results.

Sign Up now for your Professional website design with Search Engine Optimization services today, or contact a sales representative to tailor a SEO campaign specifically for you by calling 866.340.5652